Get media attention for yourself. By yourself.
You don’t need an expensive PR firm to get yourself covered in the news media. Today, you can do a lot of it by yourself. We show you how, providing help where you need it.
Public Relations and Marketing Communications Services
Crisis Averted: PR Strategies to Protect Your Reputation and the Bottom Line, by Evan Nierman, provides deep insights and practical advice for anyone who needs crisis public relations. And, who might that be? Well, everyone, according to Nierman. He’s right, of course. Every business, and certainly every famous person, will […]
We often get asked about how to write a press release for a book. In some cases, it’s more about how to write an author press release, but whether it’s for a publisher or an author, the process is similar. Here are some basic characteristics that define a good book […]
This is part of our ongoing series of articles on how to write a press release. As we explain in our course on how to write press releases and get publicity, a press release is a distinct form of writing. It’s not marketing. Nor is it journalism. It’s sort of […]